YourAviation has been present as aviation blog since 2017 on the web, on Instagram & on YouTube, where we daily create content for our followers. As of December 29th 2018, we have decided to ban reposts of our content without written permission. The purpose of this blog is to explain you why we took this decision, and what consequences can and will be. Welcome to our new repost policy.

Using social media platforms is the best way to share the content we produce. We are very active on social media and we love to interact with others. Although those platforms offer us great possibilities, we are facing an issue that multiple other photographers also face: Reposts without proper credits. 

By creating an Instagram account, you have to agree to the terms of use and to the community guidelines. This excerpt is from the official Instagram website (link):

Under Instagram’s Terms of Use and Community Guidelines, you can only post content to Instagram if it doesn’t violate the intellectual property rights of another party. The best way to help make sure that the content you post to Instagram doesn’t violate copyright law is to only post content that you’ve created yourself.

You might also be able to use someone else’s content on Instagram if you’ve gotten permission (for example, a license), or if your use is covered by fair use or some other exception to copyright. It’s generally a good idea to get permission before posting content and to get that permission in writing.

Please note that Instagram can’t help you obtain permission to use copyrighted content.

Before you post content on Instagram, you may want to ask:

  • Did I create all of the content myself?
  • Do I have permission to use all of the content included in my post?
  • Does my use of the content fall within an exception to copyright infringement?
  • Is the content protected by copyright (for example, is it a short phrase, idea or public domain work)?

So everyone creating an Instagram account agreed to those terms. Many repost pages do not have permission or a license to repost pictures. Many repost pages are doing a great job by crediting the author of the picture. This is really nice, but not enough. This is why we decided as from December 29th 2018 to ban reposts without having a written consent or a license issued before. 

Many people might now ask why we are doing it. We are doing this because we spend a lot of time in our work. We wake up very early to get good pictures, we stay up late, we invest our time in our projects.  After that, we edit our pictures. A good edit takes 30min-2 hours per picture, again a lot of time. Finally, we invest money in our work. Our gear is very expensive and editing software aren’t free. For us, it is no longer acceptable to have other people making money (commercial ads) with our content. The work of those people is very low. They just need to take the picture, post it and make money by getting companies advertising on their profile. This is literally representing no big work, nothing compared to what photographers need to do.

If in the future accounts are about to repost our pictures without a license or prior written consent, a financial compensation between 100 and 5000.- CHF (Swiss Francs) depending on the gravity and use of the content. If the owner will not pay, it is our right to pursue the matter through the court, something we are ready to do.

To conclude, I would like to remind that it is our big passion to create content for you, but we just do not accept anymore to get people stealing our work, the reason for this decision. We are not trying to make money with it, just wish to have people following the rules, and respect the work of photographers. 

If you have any questions, feel free to comment below, our team will be happy to answer you.


Alex Storey · December 30, 2018 at 11:15 pm

Good for you! Totally agree with what you’re doing!

Ammon Ramritu · December 31, 2018 at 12:35 am

Well done on pursing it. These Pirates need to know that its not tolerated on any platform.

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